DG (North East Zone), Ministry of I&B, GOI, called on Hon’ble Minister, Information & Public Relations Dept. at Soochna Bhawan, Tadong

Gangtok, June 28: (IPR) The Director General (North East Zone), Ministry of I&B, Government of India, Shri Kuldeep Singh Dhatwalia, called on Hon’ble Minister, Information & Public Relations Department, Shri A.K. Ghatani at his office here at Soochna Bhawan, Tadong today. The DG was accompanied by Regional Outreach Bureau (Itanagar) Director, Dr. H.R. Keshavmurthy.
The Director General apprised the Minister about their meetings and engagements during their three-day visit to the State. He informed that the primary objective of his visit was to deliberate on how there can be better coordination between the DIPR and the media agencies and information outlets of the Central Government to publicize and highlight the development programmes and welfare schemes so that the public benefit from them.
The DG also placed before the Minister the proposal to establish a media centre in Gangtok which can accommodate the offices of the Press Information Bureau, and the Field Outreach Bureaus (FOBs) and Regional Outreach Bureau (ROB) which are presently scattered in various parts of the State.
Minister Shri Ghatani welcomed the visiting officials and expressed satisfaction at the positive feedback gathered by them on their visit to the State. While impressing upon the various unique initiatives of the Government in the past two decades, the Minister stressed that these initiatives should be adequately highlighted at the national and international level. He called for the need to focus more on the developmental stories and exchanges of good practices through various media. He said that journalism should be research based and any content that comes out should be substantiated with facts. The Minister also welcomed the suggestion by the DG to empanel local artists of Sikkim in the Song and Drama Unit of the I&B, presently having their troupes in Guwahati and Imphal. He suggested the DG to consider recruiting local people having proficiency in journalism and media and command over the local language in various capacities in the PIB and its units.
The Minister reiterated that the State of Sikkim has gained international repute as the first fully organic farming State, eco-friendly State and a sought-after tourist destination, and numerous path-breaking initiatives which still need to be highlighted. He urged the officials to work in close coordination with the media in the State and the Department of IPR to take the schemes and programmes to the public and foster development. The Minister concluded by assuring all possible support to the PIB and allied agencies to establish themselves in the State and render their services.
The meeting had the presence of Director, IPR Shri Tashi Chophel, officers of the Department and representatives from PIB Gangtok.